Poke Bowl United^®

Food & Beverage • Year: 2025

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What Is Poke Bowl United?

Poke Bowl United is a fast-casual franchise specializing in Hawaiian-style poke bowl dishes and related food and beverage menu items. Franchisees operate single-location outlets under the Poke Bowl United Marks and System, serving customers via dine-in, take-out, and delivery channels. The primary revenue source is the sale of food and beverages from the branded menu.

Poke Bowl United Franchise: Pros and Cons

Top strength: a spotless record — zero disclosed lawsuits, penalties, outlet terminations, non‑renewals, or reacquired locations — plus 0% required manager equity, which eases hiring and incentives. Key risk: no cons were disclosed, so investors must still conduct thorough due diligence on unit economics and long‑term growth.

Pros

Zero disclosed lawsuits, judgments, settlements, government penalties, franchisor enforcement actions, and fraud allegations — all well below what's typical in Food & Beverage — giving the system a very clean legal and regulatory profile that reduces legal risk and simplifies due diligence.

Zero outlet terminations, zero non-renewals, and zero reacquired locations — well below typical — indicating unusually low operator turnover and a stable unit base, which supports more predictable cash flow and resale value.

0% required manager equity — well below typical — gives you flexibility to structure manager pay and ownership as you see fit, making hiring and incentives simpler for the operator.

Cons

Lawsuits & Legal Risk

100

Excellent

The franchise reported no material legal proceedings.

Territory Protection

52/100

NORMAL

Grants a protected operating area where the franchisor will not place other physical units. Protection is contingent on meeting performance quotas; the franchisor retains rights to sell via e-commerce and alternative channels, use different trademarks and venues, and develop units in the surrounding market, shaping market density and site-specific rights.

Training & Support

NORMAL

The brand provides a robust 120-hour training curriculum designed to prepare three managerial staff members for launch. The program includes on-site launch support for operational readiness; franchisees are responsible for travel and living expenses, and on-site support carries additional fees.

Unit Growth Analysis

This franchise moved from flat unit counts (7 units in both 2022 and 2023) to a sharp expansion—10 units in 2024 (+42.9% YoY) and 12 units in 2025 (+20.0% YoY). The cumulative rise from 7 to 12 units (a 71.4% increase) indicates resumed, healthy growth attractive to investors, though the drop from +42.9% to +20.0% shows growth is moderating and should be monitored for sustainability.

How Much Does It Cost to Open a Poke Bowl United Franchise?

Opening a Poke Bowl United franchise requires a total initial investment of $224,000 to $506,000, according to the 2025 Franchise Disclosure Document. This range covers the franchise fee, real estate, equipment, training, and initial working capital needed to launch and operate through the early months.

Minimum Investment

$224,000

Franchise Fee

Real Estate

Equipment & Assets

Reserves

Training

Other

Maximum Investment

$506,000

Minimum Investment Breakdown

Franchise Fee$45,000

Real Estate$74,000

Equipment & Assets$54,000

Reserves$30,000

Training$5,000

Other$16,000

Maximum Investment Breakdown

Franchise Fee$45,000

Real Estate$246,000

Equipment & Assets$97,000

Reserves$60,000

Training$10,000

Other$48,000

Investment Analysis

This investment analysis is coming soon. Have ideas for other analyses you'd like us to add? Get in touch.

The initial investment amounts shown are estimates only. Actual costs may vary based on location size, business model, and multi-unit ownership arrangements. We recommend reviewing the full Franchise Disclosure Document for complete details.

How Much Do Poke Bowl United Franchise Owners Make?

Poke Bowl United franchise locations reported average gross sales of $1,914,499 and median gross sales of $1,660,863 in 2025, based on financial performance data disclosed in Item 19 of the Franchise Disclosure Document.

Average Gross Sales:

$1,914,499

Median Gross Sales:

$1,660,863

High Gross Sales:

$3,582,150

Low Gross Sales:

$1,141,662

Sample Size:

Franchise vs Corporate Performance: The presented financials reflect company-owned outlets only, so there is no direct franchised-unit performance data to compare; prospective franchisees should not assume franchised outlets will mirror these company results.

Performance Variability Analysis: Sales vary materially across outlets (low about 1.14M, median 1.66M, high 3.58M), indicating notable variability and at least one high-performing location skewing the average above the median.

Data Scope and Limitations: The sample covers nine company-owned New York outlets for the most recent year and includes expense ratios but lacks dollar-based COGS or net income and any audited verification, limiting its applicability for forecasting franchised unit results.

Frequently Asked Questions

How much does it cost to open a Poke Bowl United franchise?

The total initial investment for a Poke Bowl United franchise ranges from $224,000 to $506,000, according to the 2025 Franchise Disclosure Document. This includes the franchise fee, real estate, equipment, training, and working capital.

What is the Poke Bowl United initial franchise fee?

The initial franchise fee for Poke Bowl United is $45,000, as stated in the 2025 FDD. This fee is paid upon signing the Franchise Agreement.

How much do Poke Bowl United franchise owners make?

Poke Bowl United franchise locations reported average gross sales of $1,914,499 and median gross sales of $1,660,863 in 2025, based on Item 19 of the Franchise Disclosure Document. Actual earnings vary by location, market, and operator experience.

Does Poke Bowl United have any franchise lawsuits or legal issues?

Poke Bowl United received a legal risk score of 100 out of 100 in the 2025 FDD analysis. The franchise reported no material legal proceedings.

Does Poke Bowl United offer exclusive franchise territories?

Poke Bowl United received a territory protection score of 52 out of 100. Grants a protected operating area where the franchisor will not place other physical units.

What training does Poke Bowl United provide to new franchisees?

Poke Bowl United received a training and support score of 98 out of 100. The brand provides a robust 120-hour training curriculum designed to prepare three managerial staff members for launch.

How many Poke Bowl United franchise locations are there?

Poke Bowl United had 12 total locations as of the 2025 Franchise Disclosure Document.

What type of business is Poke Bowl United?

Poke Bowl United is a fast-casual franchise specializing in Hawaiian-style poke bowl dishes and related food and beverage menu items.

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