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Home Matters Caregiving®

Senior & Assisted Living Services Year: 2025
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What Is Home Matters Caregiving?

Home Matters Caregiving provides non-medical in‑home personal care, supplemental staffing services, and assisted living/residential care placement services. It serves a mix of individual clients—primarily senior citizens, their families and caregivers—and institutional customers such as hospitals, rehabilitation centers, independent living facilities, group homes, assisted living and memory care communities, and skilled nursing facilities.

Home Matters Caregiving Franchise: Pros and Cons

A standout strength is the pristine legal record — 0 disclosed lawsuits, 0 franchisee judgments/settlements, 0 government penalties, and 0 franchisor enforcement actions — while the main risk is that Item 19 is not provided, unlike 100% of senior care franchisors, making financial performance harder to verify.

Pros

0 disclosed lawsuits, 0 franchisee-initiated judgments/settlements, 0 government penalties, and 0 franchisor-initiated enforcement actions — a clean legal and regulatory record compared with typical senior care franchisors, which lowers legal risk and regulatory compliance work for you.
0 outlet terminations, 0 non-renewals, and 0 reacquired outlets — unusually low operator churn for this sector, suggesting past franchisees have generally stayed in the system and you’d likely face less turnover-related disruption.
Initial franchise fee low range is $0 and there is a Franchisee Right of First Refusal — a $0 entry fee materially reduces your upfront cash needs versus peers, and the uncommon right of first refusal (present in only ~5.8% of peers) gives you priority to acquire nearby or adjacent units.

Cons

Item 19 is not provided — unlike 100% of senior care franchisors, you won’t receive franchisor-backed financial performance figures, which makes it harder and more time-consuming to validate revenue and profit expectations.

Territory Protection

50/100
NORMAL

Grants a protected operating area where the franchisor will not place other physical units. The franchisor retains rights for e‑commerce and alternative distribution channels, to acquire/convert or rebrand locations, operate alternative venues and retail; protection is subject to performance contingencies, market density and site-specific rights including relocation and ROFR.

Training & Support

49/100
NORMAL

The brand provides a focused 62-hour training curriculum designed to prepare two staff members for launch, emphasizing core operational and managerial functions. The program includes on-site launch support for operational readiness; travel and lodging are the franchisee's responsibility, and on-site assistance is available for an additional fee.

Unit Growth Analysis

Unit Growth Chart

This franchise is on an accelerating expansion path in absolute terms: unit counts rose from 6 (2022) → 7 (2023) → 12 (2024) → 17 (2025), a cumulative increase of 183% (6→17), with annual additions of +1, +5 and +5. For investors this signals healthy demand and scalable unit growth (strong net additions and momentum), though the year-over-year growth rate peaked at 71.4% in 2024 and has moderated to 41.7% in 2025—indicating stable absolute expansion but a decelerating percentage rate as the base grows.

How Much Does It Cost to Open a Home Matters Caregiving Franchise?

Opening a Home Matters Caregiving franchise requires a total initial investment of $92,525 to $166,500, according to the 2025 Franchise Disclosure Document. This range covers the franchise fee, real estate, equipment, training, and initial working capital needed to launch and operate through the early months.

Minimum Investment

$92,525
Minimum Investment Breakdown
Franchise Fee
Real Estate
Equipment & Assets
Reserves
Training
Other

Maximum Investment

$166,500
Maximum Investment Breakdown

Minimum Investment Breakdown

Franchise Fee$52,000
Real Estate$0
Equipment & Assets$3,700
Reserves$30,000
Training$1,000
Other$5,825

Maximum Investment Breakdown

Franchise Fee$52,000
Real Estate$4,000
Equipment & Assets$8,000
Reserves$82,000
Training$2,000
Other$18,500

Investment Analysis

This investment analysis is coming soon. Have ideas for other analyses you'd like us to add? Get in touch.

The initial investment amounts shown are estimates only. Actual costs may vary based on location size, business model, and multi-unit ownership arrangements. We recommend reviewing the full Franchise Disclosure Document for complete details.

Home Matters Caregiving Franchise Earnings: Not Disclosed

Home Matters Caregiving did not disclose financial performance data (Item 19) in their 2025 Franchise Disclosure Document. Not all franchisors choose to publish this information, which can make it harder for prospective owners to evaluate expected revenue before investing.

This franchise company did not publish these results.

Frequently Asked Questions

How much does it cost to open a Home Matters Caregiving franchise?

The total initial investment for a Home Matters Caregiving franchise ranges from $92,525 to $166,500, according to the 2025 Franchise Disclosure Document. This includes the franchise fee, real estate, equipment, training, and working capital.

What is the Home Matters Caregiving initial franchise fee?

The initial franchise fee for Home Matters Caregiving is $52,000, as stated in the 2025 FDD. This fee is paid upon signing the Franchise Agreement.

Does Home Matters Caregiving disclose franchise revenue data?

Home Matters Caregiving did not disclose financial performance data (Item 19) in their 2025 FDD. Not all franchisors choose to publish this information.

Does Home Matters Caregiving have any franchise lawsuits or legal issues?

Home Matters Caregiving received a legal risk score of 100 out of 100 in the 2025 FDD analysis. The franchise reported no material legal proceedings.

Does Home Matters Caregiving offer exclusive franchise territories?

Home Matters Caregiving received a territory protection score of 50 out of 100. Grants a protected operating area where the franchisor will not place other physical units.

What training does Home Matters Caregiving provide to new franchisees?

Home Matters Caregiving received a training and support score of 49 out of 100. The brand provides a focused 62-hour training curriculum designed to prepare two staff members for launch, emphasizing core operational and managerial functions.

How many Home Matters Caregiving franchise locations are there?

Home Matters Caregiving had 17 total locations as of the 2025 Franchise Disclosure Document.

What type of business is Home Matters Caregiving?

Home Matters Caregiving provides non-medical in‑home personal care, supplemental staffing services, and assisted living/residential care placement services.

Interested in Home Matters Caregiving?

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